This week in the sports media and marketing ecosystem, Sixers hire a new social media manager, Redskins SVP to lead up Special Olympics, and a former Reebok PR guru moves over to esports.
For job openings and more on who’s moving where, check out the Hashtag Sports Weekly roundup.
Andy Bowers announced on Twitter that he is joining the Philadelphia 76ers as the team’s Social Media Manager. In his new role, Bowers will help to drive the Sixers brand by spreading their values, character, and history on social media. Bowers previously served as a digital content assistant for the Atlanta Hawks.
As the company looks to target sales of more than $2.5 billion this year, Fanatics has announced they are hiring former Nike Corporate Audit and Chief Risk Officer Michener Chandlee as their new Chief Financial Officer. Michener had previously been with Nike for more than a decade and will replace Lauren Cooks Levitan who is leaving the company to join wholesale marketplace Faire. In his new role, Michener will be expected to lead Fanatics’ financial organization and help the company rapidly expand their vertical, on-demand model globally.
Special Olympics North America announced that Washington Redskins Senior Vice President Tony Wyllie had been named their new Regional President and Managing Director. In his new role, Wyllie will focus on advancing the committee’s mission for more than 750,000 athletes across 21 countries, as well as enhancing the Special Olympics programs in North America by size and scope. Wyllie brings almost 30 years of experience in public relations to his new position, previously guiding the Rams through their transition from L.A. to St. Louis, assisting with the relocation of the Tennessee Titans, and serving as the SVP of the Redskins for the past nine years.
It was announced on Twitter that Meagan Bordayo is joining the NBA’s social media and social publishing team. In her new role, Bordayo will report directly to Ashley Atwell, Director of Social Media for the NBA. Bordayo had previously been a communications intern with College Football Playoff since August 2018, where she was responsible for developing social strategy and leading a team of content creators.
Jess Seibert announced on Twitter that she is joining the University of Notre Dame as a social media assistant for the athletics department. Seibert just graduated from the University of South Florida but brings several years of experience live-capturing social media photos and videos as a Live Social Coordinator and Content Corresponder for the NHL and NFL.
As it looks to expand and include teams all over the world, Activision Blizzard announced that they have named Dan Mazei as Head of Global Communications for its esports division. His role will include oversight of popular Overwatch and Call of Duty leagues. Mazei comes over to the esports space after spending nearly four years at Reebok as a leader of global public relations, digital content, social and paid media. In his newly created role, Mazei will lead PR, influencer and celebrity marketing teams, as well as editorial content.
Know someone with a new gig who should be featured? Submit a tip.
Get Hashtag Sports in Your Inbox
Learn how to connect with the next generation of sports fans
Leave this field empty if you’re human:
See all stories from Talent Shifts
The mind behind the now infamous tweet offers never-before-shared details on the creation of one the NBA's most viral tweets.
With a focus on digital consumption, Mars Reel has built their strategy around Gen-Zer's behaviors and likes.
Giselle Aritsy shares the importance of data with context, MLS' focus on live media, and how Hamilton inspired her personal...
This week in the sports media and marketing ecosystem, Stephanie Snowden leaves The Ringer for the esports world, WWE adds its first Executive VP of International, and former Sports Illustrated...
Name: Riley Voss Job: Director of Partnerships Company: Charity Network (Charitybuzz, Prizeo, Global Philanthropy Group) In 140 characters or less, tell us who you are and how you got to...
Deltatre's Jeff Volk discusses where websites fit into modern marketing funnels and the future of OTT offerings in sports.
This week in the sports media and marketing ecosystem, Michael Smith agrees to ESPN buyout and joins (Co)laboratory, former Nike exec hired as Monkey Knife Fight CMO, and the Premier...
Name: Tim Shanahan Job: Senior Manager, Marketing & Promotions Company: MLB Network LinkedIn: Tim Shanahan In 140 characters or less, tell us who you are and how you got to...